Business Monitor International


Poland Food & Drink Report

Published 18 March 2014

  • 142 pages
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  • Includes 3 free updated quarterly reports
 
$1,295.00
Poland Food & Drink Report

The past year and a half or so was challenging for the Polish consumer. Following a sustained boom that lasted even through the 2008-2009 period, when nearly all of Europe grinded to a halt, real GDP growth has since slowed significantly. Indeed, Poland was the only European country to escape recession in 2009, and the strength of its private consumption-oriented economy was a key factor. However, things have looked better of late. Real GDP grew 2.7% y-o-y in Q413, affirming that the economic rebound in H213 is gathering momentum.

Headline Industry Data (local currency)

  • 2014 per capita food consumption growth = +3.1%; forecast compound annual growth (CAGR) to 2018 = +5.1%.

  • 2014 soft drinks sales value growth = +3.8%; forecast CAGR to 2018 = +7.5%.

  • 2014mass grocery retail sales growth = +3.9%; forecast CAGR to 2018 = +7.2%.

Key Industry Trends

Foreign Companies Attracted T o Confectionery Opportunities: In October 2013, UK-based private equity group Bridgepoint acquired Poland-based biscuit producer Dr Gerard, a unit of France-based Groupe Poult, to capitalise on the rising demand for sweet products in Poland. The financial details of the transaction had not been disclosed at the time of writing. Bridgepoint expects to take advantage of the relatively fragmented Polish biscuit market.

Risks To Outlook

External Environment Risks: We note that future signs of weak household consumption would have a particularly negative impact on Poland's economic activity prospects relative to other Central and Eastern Europe (CEE)-4 economies. This is because Poland is much more heavily reliant upon household consumption as an engine of growth.

Table of Contents

BMI Industry View
7
SWOT
8
Food
8
Drink
10
Mass Grocery Retail
11
Industry Forecast
12
Consumer Outlook
12
Food
14
Food Consumption
14
Table: Food Consumption Indicators - Historical Data & Forecasts, 2011-2018
15
Confectionery
15
Table: Confectionery Value/Volume Sales - Historical Data & Forecasts, 2011-2018
16
Meat
18
Table: Bacon & Ham Volume Sales, Production & Trade - Historical Data & Forecasts, 2011-2018
19
Fish
20
Table: Fish Volume Sales, Production & Trade - Historical Data & Forecasts, 2011-2018
21
Frozen Fruit & Vegetables
23
Table: Frozen Fruit & Vegetables Volume Sales, Production & Trade - Historical Data & Forecasts, 2011-2018
24
Table: Pasta Volume Sales, Production & Trade - Historical Data & Forecasts, 2011-2018
26
Dairy
28
Table: Dairy Volume Sales, Production & Trade - Historical Data & Forecasts, 2011-2018
28
Drink
34
Alcoholic Drinks
34
Table: Alcoholic Drinks Value/Volume Sales - Historical Data & Forecasts, 2011-2018
35
Soft Drinks
37
Table: Soft Drinks Value/Volume Sales - Historical Data & Forecasts, 2011-2018
39
Hot Drinks
41
Table: Hot Drinks Value/Volume Sales - Historical Data & Forecasts, 2011-2018
42
Mass Grocery Retail
44
Table: Poland Mass Grocery Retail Sales By Segment
45
Table: Retail Sales Breakdown By Format Type (as % of total)
45
Trade
46
Table: Trade Indicators - Historical Data & Forecasts, 2011-2018
47
Macroeconomic Forecasts
48
Economic Analysis
48
Risks To Outlook
52
Table: Poland - Economic Activity
52
Industry Risk Reward Ratings
53
Central And Eastern Europe Risk/Reward Ratings
53
Table: Central & Eastern Europe Food & Drink Risk/Reward Ratings Q214
55
Table: Central & Eastern Europe Food & Drink Risk/Reward Sub-Factor Ratings Q214 (scores out of 10)
59
Poland - Risk/Reward Ratings
59
Market Overview
60
Food
60
Food Consumption
60
Food Production
60
Confectionery
61
Canned Food
62
Meat Processing Industry
62
Dairy Industry
63
Drink
64
Alcoholic Drinks
64
Beer
64
Wine
64
Spirits
65
Soft Drinks
66
Hot Drinks
67
Mass Grocery Retail
68
Leading Retailers
69
Industry Trends And Developments
70
Food
70
Key Industry Trends And Developments
70
Drink
72
Key Industry Trends And Developments
72
Mass Grocery Retail
73
Key Industry Trends And Developments
73
Competitive Landscape
74
Table: Key Players - Poland's Food Sector
74
Table: Key Players - Poland's Drink Sector (2010)
75
Table: Key Players - Poland's MGR Sector
77
Company Profile
79
Nestl- Polska
79
Agros Nova
81
Danone Polska
83
Makarony Polskie
85
Grupa Zywiec (Heineken)
87
SABMiller
88
Kofola-Hoop (Kofola Group)
90
Jer-nimo Martins Polska (Biedronka)
92
Tesco Polska
94
Global Industry Overview
96
Table: Food And Drink Core Views
105
Demographic Forecast
106
Table: Poland's Population By Age Group, 1990-2020 ('000)
107
Table: Poland's Population By Age Group, 1990-2020 (% of total)
108
Table: Poland's Key Population Ratios, 1990-2020
109
Table: Poland's Rural And Urban Population, 1990-2020
109
Glossary
110
Food & Drink
110
Mass Grocery Retail
110
Methodology
112
Industry Forecast Methodology
112
Sector-Specific Methodology
113
Sources
113
Risk/Reward Rating Methodology
114
Table: Food & Drink Risk/Reward Rating Indicators
115
Table: Weighting
116

The Poland Food & Drink Report features Business Monitor International (BMI)'s market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI's Poland Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Poland.

Key Benefits

  • Benchmark BMI's independent food and drink industry forecasts for Poland to test other views - a key input for successful budgeting and strategic business planning in the Polish food and drink market.
  • Target business opportunities and risks in Poland through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
  • Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity) and Competitive Landscape Tables.

Coverage

BMI Industry View

Summary of BMI's key industry forecasts, and views, covering food and drink manufacturing and consumption and the retail market.

Business Environment Ratings

BMI's Food & Drink Business Environment Ratings provide a country-comparative Risk-Reward Ratings index aimed at investors, food and drink manufacturers and mass grocery retailers.

The ratings methodology makes sophisticated use of over 40 industry, economic and demographic data points.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the food, drink and mass grocery retail sectors, and within the broader political, economic and business environment.

Food Forecasts

BMI's food chapter is divided into sections such as Meat, Fish, Confectionary, Dairy and Canned Foods, and provides insight into a market's food industry, centred on a forecast to end-2018 for the sector. The chapter includes the following elements:

Industry Forecast Scenario - Historical data series and forecasts to end-2018 for growth of key indicators within a market's food industry. Including consumption, food consumption as % of GDP, canned food sales, confectionery sales and food and drink imports and exports, among others.

Industry Developments - A summary of corporate developments, including news on M&As, FDI, expansions, closures and financial results, in addition to analysis and explanation of the latest industry events and how these could influence further investment.

Market Overview - An overview of the structure of the market, introducing the key players and discussing underlying trends.

Drink Forecasts

Segmented the same way as BMI's food chapter, the drink section provides insight into the market's drink industry, centred on a forecast to end-2018 for the sector. Forecast indicators include alcoholic and soft drink sales by value, volume and sub-sector and tea and coffee sales, among others.

Mass Grocery Retail Forecasts

Segmented the same way as BMI's food and drink chapters, the mass grocery retail section provides insight into a market's grocery retail industry, centred on a forecast to end-201 for the sector. Forecast indicators include mass grocery retail sales by format (including supermarkets, hypermarkets, convenience and discount stores) and a breakdown for the organised retail sector versus the traditional sector, among others.

Competitive Landscape & Profiles

Illustration of the industry via rankings tables comparing revenues, number of outlets and number of employees. BMI analyses each company's market position, business strategies and investment potential.

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Testimonials

'An essential, multi-faceted research tool. BMI’s thorough understanding of the major market players enables an informed – and informative – review of the sector’s actual performance, together with useful insights into current industry issues, which are topped-off with detailed and invaluable forecasts of industry and macroeconomic trends.’

Senior Research Analyst, ABC International Bank plc