Business Monitor International


Nigeria Telecommunications Report

Published 11 April 2014

  • 123 pages
  • Instant access to your report online and PDF format through your account library
  • Includes 3 free updated quarterly reports
 
$1,295.00
Nigeria Telecommunications Report

BMI View: A s future subscriptions growth in the mobile market would depend on continued price competition and potentially expensive network expansion projects in underserved areas, network operators must expand their value-added service ( VAS ) portfolio s in order to to boost ARPU rates by getting existing customers to spend more on non-voice services. Beyond boosting ARPUs, VAS offerings also have the potential to reduce operator s ' churn rate, which have come under intense upward pressure inactive SIM discounting and the implementation of mobile number portability (MNP).

Key Data

  • Mobile subscription growth declined 0.1% quarter-on-quarter (q-o-q) in Q114, bringing total growth in the 12 months to March 2014 to 8.8%.

  • Mobile ARPU declined by 11.9% in Q114.

  • The fixed-line sector grew by 0.5% in Q114 and 0.1% in the 12 months to March 2014. The NCC heavily revised fixed-line subscriptions data in Q114 following the discounting of inactive lines.

  • The number of mobile data users grew by more than 85% in the 12 months to March 2014.

Risk/Reward Ratings

Nigeria regained top position this quarter on BMI's Q3 2014 Risk/Reward Ratings (RRR) for Sub-Saharan Africa. Nigeria's aggregate score is boosted by comparatively high Industry Rewards, Industry Risk and Country Risk scores, reflecting high voice and data services growth potential, regulatory independence and strong private consumption growth outlook. However, Nigeria's Country Rewards score is held back by a low GDP per capita and high unemployment rate.

Key Trends And Developments

Etisalat has stepped up its challenge for Nigeria's largely untapped mobile commerce (m-commerce) market with the launch of a new smartphone app to complement its existing m-commerce platform. The main competitive advantages for Etisalat's m-commerce service are the usability and partnership network. The service features an intuitive user interface while the operator's partnership network includes leading...

Table of Contents

BMI Industry View
7
SWOT
9
Mobile
9
Wireline
11
Political
13
Economic
14
Business Environment
15
Industry Forecast
16
Mobile
16
Table: Telecoms Sector - Mobile - Historical Data & Forecast
16
ARPU
17
Table: Telecoms Sector - ARPU - Historical Data & Forecast
17
Fixed-Line
18
Table: Telecoms Sector - Fixed-Line - Historical Data & Forecast
18
Broadband
20
Table: Telecoms Sector - Internet - Historical Data & Forecast
20
Industry Risk Reward Ratings
22
Industry Risk/Reward Ratings
22
Industry Rewards
22
Country Rewards
23
Industry Risks
23
Country Risk
24
Table: Q213 Risk Reward Ratings
25
Nigeria Risk/Reward Ratings
26
Market Overview
27
Mobile
27
Table: Nigeria Mobile Market Comparison, 2012
28
Key Developments
28
Market Growth
30
Market Share
31
Table: Nigeria Mobile Market
33
Table: Nigeria CDMA Market
36
ARPU
38
Networks
38
Mobile Content
41
Value-Added Services Timeline
43
Table: Selected VAS Services
43
Table: Selected Mobile Contract Wins
44
Table: Market Overview
46
Table: MTN
47
Table: Globacom
47
Table: Airtel
48
Table: Etisalat
48
Table: M-tel
49
Table: CDMA Operators
49
Telecoms - Mobile VAS In Africa
49
Indigenous VAS Take Centre Stage
50
Global Content Providers Adapt To Gain Relevance
51
Telecoms Crossovers Still In Play
52
Outlook Is Positive But Not Without Risk
53
Fixed Line
54
Table: Nigeria Fixed-Line Market
55
Broadband
57
Table: Fixed-Line And Broadband Contract Wins And Developments
64
Industry Trends And Developments
67
Regulatory Development
68
Table: Nigeria: Regulatory Bodies And Their Responsibilities
68
Competitive Landscape
76
Table: Key Players - Telecoms Sector
76
Table: Nigeria Financial Indicators (US$mn)
76
Company Profile
77
NITEL
77
MTN
81
Airtel
85
Globacom
89
Etisalat Nigeria
93
Regional Overview
96
Table: Yahsat Africa Footprint, January 2013
97
Demographic Forecast
98
Table: Nigeria's Population By Age Group, 1990-2020 ('000)
99
Table: Nigeria's Population By Age Group, 1990-2020 (% of total)
99
Table: Nigeria's Key Population Ratios, 1990-2020
100
Table: Nigeria's Rural And Urban Population, 1990-2020
101
Glossary
102
Table: Glossary Of Terms
102
Methodology
104
Table: Key Indicators For Telecommunications Industry Forecasts
104
Telecoms Business Environment Ratings
105
Table: Ratings Indicators
106
Table: Weighting Of Indicators
107

The Nigeria Telecommunications Report features Business Monitor International (BMI)'s independent industry forecasts on the future strength of Nigeria's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.

BMI's Nigeria Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Nigeria.

Key Benefits

  • Benchmark BMI's independent telecoms industry forecasts for Nigeria to test other views - a key input for successful budgeting and strategic business planning in the Nigerian telecoms market.
  • Target business opportunities and risks in Nigeria's telecoms sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Nigeria.
  • Assess the activities, strategy and market position of your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity).

Coverage

BMI Industry View

Summary of BMI's key industry forecasts and views, covering the ICT, fixed-line, mobile (including 3G), internet and broadband markets.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the wireline and wireless sectors and within the broader political, economic and business environment.

Business Environment Rankings

BMI's Telecommunications Business Environment Rankings provides a country-comparative Risk-Reward Rankings index aimed at investors (vendors, operators and suppliers) in the regional telecoms market.

The rankings methodology makes sophisticated use of more than 40 industry, economic and demographic data points.

BMI Industry Forecast Scenario

Historic data series and forecasts to end-2018 for all key industry indicators (see list below) supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

  • Fixed-Line Telephony - Telephone lines ('000); telephone lines/100 inhabitants.
  • Cellular Telephony - Mobile phone subscribers ('000); mobile phone subscribers/100 inhabitants; mobile phone subscribers/100 fixed line subscribers.
  • Internet Markets - Internet users ('000); internet users/100 inhabitants; broadband internet subscribers ('000); broadband internet subscribers/100 inhabitants.

Market Data Analysis

Detailed market analysis of the mobile, mobile content, fixed line and internet segments, broken down into:

  • Market Data - Analysis of market size, operator shares, dominant trends, competitive landscape and key quarterly data.
  • Technology/Service Rollout - Analysis of rollout/adoption of new technology, such as 3G, WiMAX, IPTV, pay-TV, LTE and value-added handset services (gaming, music, video, apps etc.).
  • Mobile Content - The latest trends in content and services available and being introduced by mobile operators. Including a timeline of all the latest major mobile content developments.
  • Company Database - A comprehensive breakdown of KPIs of the leading mobile operators, including subscriber figures by type (pre-paid and post-paid); 3G subscriber figures; net additions; market share; ARPU; churn rates; minutes of use; voice and non-voice revenue; financial figures (including operating revenues, net profits and EBITDA).

Regulatory Environment

Details of the regulatory bodies and their responsibilities, as well as a special focus on the rules surrounding competition and interconnection. The latest updates in the market's development and regulatory rulings.

Company Profiles

Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI's industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate Company SWOT analyses.

The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.

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Testimonials

'An essential, multi-faceted research tool. BMI’s thorough understanding of the major market players enables an informed – and informative – review of the sector’s actual performance, together with useful insights into current industry issues, which are topped-off with detailed and invaluable forecasts of industry and macroeconomic trends.’

Senior Research Analyst, ABC International Bank plc