Business Monitor International


Croatia Food & Drink Report

Published 31 October 2014

  • 137 pages
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$1,295.00
Croatia Food & Drink Report

BMI View:   Croatia's economy will stagnate in 2015 and 2016. Real GDP growth will lag behind the rest of the EU, as domestic demand is constrained by a lack of progress tackling competitiveness issues. Private consumption will drag on real GDP growth over the coming quarters. Unemployment is high (around 20%), wage growth is anaemic and households have made only limited progress on deleveraging. This implies that household disposable incomes will remain under pressure for some time , constraining consumer confidence and spending.

Headline Industry Data (local currency)

  • Total food consumption growth in 2014: +1.3% year-on-year (y-o-y); compound annual growth rate (CAGR) to 2018: +2.4%.

  • Per capita food consumption growth in 2014: +1.7% y-o-y; CAGR to 2018 +2.8%.

  • Alcoholic drinks sales growth in 2014: +1.6% y-o-y; CAGR to 2018: +3.0%.

  • Soft drinks sales growth in 2014: +3.7% y-o-y; CAGR to 2018: +4.3%.

  • Mass grocery retail sales growth in 2014: +3.0% y-o-y; CAGR to 2018: +3.5%.

Key Company Trends

Plodine Merger W ith Slovenian Tus : There were unconfirmed reports in summer 2014 that Croatian retailer Plodine may merge with Slovenian counterpart Tus following the Agrokor/ Mercator takeover. A possible merger would enable the two retailers to compete more effectively with Agrokor, because as a combined entity they would operate more than 130 supermarkets generating an annual turnover of EUR1bn. It is understood that a merger of the two retailers would be part of preparations for the sale of the new combined retail group to a leading European player. Italy's largest retail chain Coop has been mentioned as the likeliest future strategic partner.

Badel 1862 Search F or Strategic Partner Fails : In September 2014 Croatian alcoholic and soft drinks producer  Badel 1862 announced that the sole binding offer for a strategic partner for the company had been rejected. The offer, submitted by local company Princeps Promet, was deemed by the working...

Table of Contents

BMI Industry View
7
SWOT
9
Food
9
Drink
11
Mass Grocery Retail
13
Industry Forecast
15
Consumer Outlook
15
Food
18
Food Consumption
18
Table: Food Consumption Indicators - Historical Data & Forecasts (Croatia 2011-2018)
19
Canned Food
19
Confectionery
20
Table: Confectionery Value/Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2011-2018)
21
Pasta
21
Table: Pasta Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
22
Meat
22
Table: Meat Volume Sales, Production & Trade - Historical Data & Forecast (Croatia 2013-2018)
22
Snack Foods
23
Table: Jams & Jellies Volume Sales, Production & Trade - Historical Data & Forecast (Croatia 2013-2018)
23
Table: Sweet Biscuits Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
24
Dairy
24
Table: Dairy Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
25
Oils & Fats
25
Table: Oils and Fats Value/Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
26
Drink
28
Alcoholic Drinks
28
Table: Alcoholic Drinks Value/Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
29
Soft Drinks
30
Table: Soft Drinks Value/Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
31
Hot Drinks
33
Table: Hot Drink Value/Volume Sales, Production & Trade - Historical Data & Forecasts (Croatia 2013-2018)
34
Mass Grocery Retail
35
Table: Mass Grocery Retail Sales By Format - Historical Data & Forecasts (Croatia 2013-2018)
36
Table: Sales Breakdown By Retail Format Type (% of total)
37
Trade
37
Table: Trade Balance - Historical Data & Forecasts (Croatia 2013-2018)
38
Macroeconomic Forecast
39
Table: Croatia - Economic Activity
44
Industry Risk Reward Ratings
45
Central And Eastern Europe Risk/Reward Ratings
45
Table: Central & Eastern Europe Food & Drink Risk/Reward Ratings Q414
46
Croatia Food & Drink Risk/Reward Ratings
50
Market Overview
51
Food
51
Food Production
51
Confectionery
53
Canned Food
53
Trade
54
Agriculture
55
Olive Farming
56
Drink
57
Alcoholic Drinks
57
Soft Drinks
60
Hot Drinks
61
Mass Grocery Retail
62
Table: Structure Of Mass Grocery Retail Market By Estimated Number of Outlets (Croatia 2005-2014)
63
Table: Mass Grocery Retail Sales By Format (Croatia 2005-2014)
64
Table: Mass Grocery Retail Sales By Format (Croatia 2005-2014)
64
Industry Trends And Developments
67
Food
67
Drink
70
Mass Grocery Retail
73
Competitive Landscape
76
Table: Key Players In Croatia's Food Sector
76
Table: Key Players In Croatia's Drink Sector
77
Table: Key Players In Croatia's Mass Grocery Retail Sector
78
Company Profile
80
Atlantic Grupa
80
Franck
83
Podravka
85
Agrokor
88
Dukat
91
Kras
93
Adriatic Distillers
95
Carlsberg Croatia
97
Badel 1862
99
Spar Croatia
102
Lidl
104
Konzum
106
Mercator
109
Rewe (Billa)
111
Global Industry Overview
113
Table: Select Food Companies - R&D And Advertising Financials
119
Table: Food And Drink Core Views
120
Demographic Forecast
122
Demographic Outlook
122
Table: Croatia's Population By Age Group, 1990-2020 ('000)
123
Table: Croatia's Population By Age Group, 1990-2020 (% of total)
124
Table: Croatia's Key Population Ratios, 1990-2020
125
Table: Croatia's Rural And Urban Population, 1990-2020
125
Glossary
126
Food & Drink
126
Mass Grocery Retail
126
Methodology
128
Industry Forecast Methodology
128
Sector-Specific Methodology
129
Sources
129
Risk/Reward Rating Methodology
130
Table: Food & Drink Risk/Reward Rating Indicators
131
Table: Weighting
132

The Croatia Food & Drink Report features Business Monitor International (BMI)'s market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI's Croatia Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Croatia.

Key Benefits

  • Benchmark BMI's independent food and drink industry forecasts for Croatia to test other views - a key input for successful budgeting and strategic business planning in the Croatian food and drink market.
  • Target business opportunities and risks in Croatia through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
  • Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity) and Competitive Landscape Tables.

Coverage

BMI Industry View

Summary of BMI's key industry forecasts, and views, covering food and drink manufacturing and consumption and the retail market.

Business Environment Rankings

BMI's Food & Drink Business Environment Rankings provide a country-comparative Risk-Reward Rankings index aimed at investors, food and drink manufacturers and mass grocery retailers.

The rankings methodology makes sophisticated use of over 40 industry, economic and demographic data points.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the food, drink and mass grocery retail sectors, and within the broader political, economic and business environment.

Food Forecasts

BMI's food chapter is divided into sections such as Meat, Fish, Confectionary, Dairy and Canned Foods, and provides insight into a market's food industry, centred on a forecast to end-2018 for the sector. The chapter includes the following elements:

Industry Forecast Scenario - Historical data series and forecasts to end-2018 for growth of key indicators within a market's food industry. Including consumption, food consumption as % of GDP, canned food sales, confectionery sales and food and drink imports and exports, among others.

Industry Developments - A summary of corporate developments, including news on M&As, FDI, expansions, closures and financial results, in addition to analysis and explanation of the latest industry events and how these could influence further investment.

Market Overview - An overview of the structure of the market, introducing the key players and discussing underlying trends.

Drink Forecasts

Segmented the same way as BMI's food chapter, the drink section provides insight into the market's drink industry, centred on a forecast to end-2018 for the sector. Forecast indicators include alcoholic and soft drink sales by value, volume and sub-sector and tea and coffee sales, among others.

Mass Grocery Retail Forecasts

Segmented the same way as BMI's food and drink chapters, the mass grocery retail section provides insight into a market's grocery retail industry, centred on a forecast to end-201 for the sector. Forecast indicators include mass grocery retail sales by format (including supermarkets, hypermarkets, convenience and discount stores) and a breakdown for the organised retail sector versus the traditional sector, among others.

Competitive Landscape & Profiles

Illustration of the industry via rankings tables comparing revenues, number of outlets and number of employees. BMI analyses each company's market position, business strategies and investment potential.

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Testimonials

'An essential, multi-faceted research tool. BMI’s thorough understanding of the major market players enables an informed – and informative – review of the sector’s actual performance, together with useful insights into current industry issues, which are topped-off with detailed and invaluable forecasts of industry and macroeconomic trends.’

Senior Research Analyst, ABC International Bank plc