Business Monitor International


Bosnia-Herzegovina Telecommunications Report

Published 29 January 2014

  • 82 pages
  • Instant access to your report online and PDF format through your account library
  • Includes 3 free updated quarterly reports
 
$1,295.00
Bosnia-Herzegovina Telecommunications Report

BMI View: Bosnia 's fixed-line market recorded a much slower rate of decline in 2013 compared to the two previous years, according to the regulator's data. This development supports BMI 's view that consolidation of smaller players to challenge the incumbents would increase competition and boost demand. We therefore envisage a moderation in the rate of fixed-line decline over our forecast period, to 2018, as operators launch competitive offers and expand their bundled product packages. We retain our robust subscriptions growth outlook for the mobile sector in view of the relatively low penetration rate in the country and the uptake of MVNO services, but caution that regular discounting of inactive SIMs pose downside risks to growth.

Key Data

  • The mobile market grew by 4.1% y-o-y in 2013, as penetration rose to 91.1%, indicating significant growth potential for operators over the medium term.

  • Data from the regulator, CRA, showed Bosnia's fixed-line market declined by 0.9% y-o-y in 2013, compared to 9.8% y-o-y decline a year earlier.

  • We estimate that the broadband market grew by 11.4% y-o-y in 2013, driven by rising demand for mobile data and cable broadband connections.

Key Trends & Developments

As growing competition in the consumer market weighs on profit margins, Bosnian telecoms operators are seeking new ways to drive revenue growth using their existing network assets. BMI holds the view that enterprise services offer significant revenue stream diversification opportunities for operators. BH Telecom has stepped up its strategy in this regard with the launch of an Enterprise Cloud service on February 1 2014. The service gives customers access to their own private area of the BH Telecom data centre at competitive terms.

For its part, m:tel signed an agreement with Huawei Technologies for the upgrade of its data transmission network in order to provide advanced services to users and boost the capacity available to corporate clients. Huawei will...

Table of Contents

BMI Industry View
7
SWOT
9
SWOT
11
Political
13
Economic
14
Business Environment
15
Industry Forecast
16
Mobile
16
Table: Telecoms Sector - Mobile - Historical Data & Forecasts
16
Fixed Line
19
Table: Industry Forecast - Fixed Line
19
Broadband
21
Table: Industry Forecast - Internet
21
Industry Risk Reward Ratings
23
Table: CEE Risk/Reward Ratings, Q214
26
Market Overview
28
Mobile
28
Regional Overview
28
Table: Regional Comparison, 2012
29
Key Developments
29
Mobile Growth
30
Market Share
31
Subscriber Mix
32
Usage
33
MVNOs
33
Networks
34
Mobile Content
37
Mobile Operator Data
39
Table: Bosnia & Herzegovina Mobile Market Overview
39
Table: BH Mobile
39
Table: Mobilne Srpske
39
Table: HT Mostar
40
Market Overview
41
Wireline
44
Key Developments
44
Fixed-Line
45
Broadband
47
Pay-TV And Converged Services
50
Table: Wireline Developments, 2009-2011
51
Industry Trends And Developments
53
Table: Selected Developments
55
Regulatory Development
56
Table: Bosnia & Herzegovina: Regulatory Bodies And Their Responsibilities
56
Competitive Landscape
60
Table: Key Players
60
Table: Selected Operators' Financial Indicators
60
Company Profile
61
BH Telecom
61
Regional Overview
67
Table: GTS Central Europe Data Centre Locations
70
Demographic Forecast
72
Table: Bosnia & Herzegovina's Population By Age Group, 1990-2020 ('000)
73
Table: Bosnia & Herzegovina's Population By Age Group, 1990-2020 (% of total)
74
Table: Bosnia & Herzegovina's Key Population Ratios, 1990-2020
75
Table: Bosnia & Herzegovina's Rural And Urban Population, 1990-2020
75
Glossary
76
Table: Glossary Of Terms
76
Methodology
78
Industry Forecast Methodology
78
Sources
79
Risk/Reward Ratings Methodology
80
Table: Risk/Reward Ratings Indicators
81
Table: Weighting Of Indicators
82

The Bosnia-Herzegovina Telecommunications Report features Business Monitor International (BMI)'s independent industry forecasts on the future strength of Bosnia-Herzegovina's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.

BMI's Bosnia-Herzegovina Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Bosnia-Herzegovina.

Key Benefits

  • Benchmark BMI's independent telecoms industry forecasts for Bosnia-Herzegovina to test other views - a key input for successful budgeting and strategic business planning in the Bosnian telecoms market.
  • Target business opportunities and risks in Bosnia-Herzegovina's telecoms sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Bosnia-Herzegovina.
  • Assess the activities, strategy and market position of your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity).

Coverage

Executive Summary

Summary of BMI's key industry forecasts and views, covering the ICT, fixed-line, mobile (including 3G), internet and broadband markets.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the wireline and wireless sectors and within the broader political, economic and business environment.

Business Environment Ratings

BMI's Telecommunications Business Environment Ratings provides a country-comparative Risk-Reward Ratings index aimed at investors (vendors, operators and suppliers) in the regional telecoms market.

The ratings methodology makes sophisticated use of more than 40 industry, economic and demographic data points.

BMI Industry Forecast Scenario

Historic data series and forecasts to end-2017 for all key industry indicators (see list below) supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

  • Fixed-Line Telephony - Telephone lines ('000); telephone lines/100 inhabitants.
  • Cellular Telephony - Mobile phone subscribers ('000); mobile phone subscribers/100 inhabitants; mobile phone subscribers/100 fixed line subscribers.
  • Internet Markets - Internet users ('000); internet users/100 inhabitants; broadband internet subscribers ('000); broadband internet subscribers/100 inhabitants.

Market Data Analysis

Detailed market analysis of the mobile, mobile content, fixed line and internet segments, broken down into:

  • Market Data - Analysis of market size, operator shares, dominant trends, competitive landscape and key quarterly data.
  • Technology/Service Rollout - Analysis of rollout/adoption of new technology, such as 3G, WiMAX, IPTV, pay-TV, LTE and value-added handset services (gaming, music, video, apps etc.).
  • Mobile Content - The latest trends in content and services available and being introduced by mobile operators. Including a timeline of all the latest major mobile content developments.
  • Company Database - A comprehensive breakdown of KPIs of the leading mobile operators, including subscriber figures by type (pre-paid and post-paid); 3G subscriber figures; net additions; market share; ARPU; churn rates; minutes of use; voice and non-voice revenue; financial figures (including operating revenues, net profits and EBITDA).

Regulatory Environment

Details of the regulatory bodies and their responsibilities, as well as a special focus on the rules surrounding competition and interconnection. The latest updates in the market's development and regulatory rulings.

Company Profiles

Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI's industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate Company SWOT analyses.

The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.

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Testimonials

'An essential, multi-faceted research tool. BMI’s thorough understanding of the major market players enables an informed – and informative – review of the sector’s actual performance, together with useful insights into current industry issues, which are topped-off with detailed and invaluable forecasts of industry and macroeconomic trends.’

Senior Research Analyst, ABC International Bank plc